DIET PEPSI
Sofia Vergara teamed up with David Beckham for the first Diet Pepsi spot slated to air on national TV in six years. In this spot, Sofia is a mix between Lucille Ball and Desi Arnez on her mission to get her hands on a Diet Pepsi.
SKINNY CAN
For the launch of Diet Pepsi's new skinny can, we positioned the brand as a hot new accessory in a stylish woman's life. We created a graphic, modern campaign with the help of photographer Raymond Meier and actress Sofia Vergara.
Xanthe Wells