BODY TYPE RANGES LAUNCH

When we launched the Body Type Ranges search feature on Pinterest, the reaction from our users has been more than we could have ever hoped for. 🥹 As part of the launch, we created a special video showing Pinners experience the feature for the very first time in the film below.

Lovingly created by a team who poured their heart and soul into this. ❤️ Taylor English, one of our lead motion designers, made her directorial debut as the interviewer for all of our subjects in the film, “​​When I first shared the new body type range product with a friend over dinner her face lit up with shock and awe. Her reaction brought me to tears and I knew that we had to capture that sentiment on film.” This was also one of the first projects our new head of production, Blythe Barger, worked on with 📌 House of Creative📌 and her presence was felt from day one alongside the mighty story team of Alexa Inkeles, editor/technical director Carson Porter, motion Jaime Justen, AD Ricardo Baltazar, design Caroline Jones and producer Mina T. Son, writer Abby Adesanya and ACD Leah Gordon, photo editing by Anna Hustler and Julia Sabot. Also big shout out to our PMM team Rachel Hardy and Catarina Marques Teles who championed this feature launch and approached us with the idea to do a video!

Finally, a feed that looks like YOU. Your style. Your size. Your taste. No modifiers required. It’s Possible.