Living Spaces was an extremely dated furniture store in Southern California when we won the business. Shackled by a ubiquitous catchy jingle, they were in desperate need of a brand overhaul. From redesigning their logo to rebranding their TV and digital presence, Pitch helped revive one of Southern California's staple furniture stores.
Our multi-year campaign, "See it in Life, Find it at Living Spaces," was an effort that targeted the design-savvy furniture shopper who had never realized Living Spaces could be a place for design inspiration as well as affordable furniture. Since the launch of the campaign, the brand saw a huge uptick in not only sales but the profile of their customer base.