Xanthe WellsFebruary 08, 2022

THE DAILY SPECIAL

Xanthe WellsFebruary 08, 2022

The onset of COVID brought about a unique opportunity to get more of Google’s help into people’s homes so we launched the first ever awareness and sales driving campaign for The Google Store with 30 daily deals on our products called “The Daily Special.” The campaign was a big success and we were also happy to partner with the amazing Fred Armisen for his directorial debut on these films. We made 30 unique films and thousands of social assets that adapted in real time to people’s needs during this unique time.

CDs: Christian Haas and Koen Malfait

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Xanthe Wells